Last Monday Ned and I recruited our friend Dev to film me yabbering about various places in London that appear in Anatomy of Murder. I don’t much enjoy being infront of the camera, I’m much happier directing and bossing other people about, but now it’s edited, I’m pretty happy with it. Just a shame about the presenter.
It’s a funny business publicity. Writers are necessarily people who like sitting on their own several hours a day, so all this promoting one’s work doesn’t come naturally. That said, it does have to be done. People have invested in the novel and you have to do whatever you can to help the book get read. That means doing videos, even though you don’t look like Holly Willoughby, and going to the sort of parties where you introduce yourself with your surname. It’s a small price to pay, but if you’re the sort of person who would always rather hide in the crowd and people watch, it does mean you have to grit your teeth sometimes.
This is the truest thing ever recorded about book publicity. I think.